Ian Bickerton is welcomed as the new Director of Rehab

BES Rehab Ltd has welcomed Ian Bickerton as the Director of Rehab. Ian joined BES to assist in the continuation of the company’s growth and development in the area of assistive technology and rehabilitation. With over 25 years of Sales and Marketing experience, Ian will play an important role in linking sales and marketing strategies to provide the right solutions to healthcare professionals who cater to individuals with disabilities.

With the acquisition of DCS Joncare, BES Rehab has broadened its range of solutions for people with disabilities, especially for children. Having reviewed the respective strengths of the ranges supplying positioning and pressure care solutions, BES Rehab has merged the sales and marketing teams of BES Rehab and DCS Joncare, which is under Ian’s management.

Ian has worked in the Healthcare industry for 15 years with Invacare and MSS, during which he has been responsible for increasing international sales and distribution of posture and pressure care solutions. Within his career, Ian has supported international customers across Europe, Asia Pacific, Middle East, and the US, and trained and supported sales teams, encouraging their personal development.

Barend ter Haar, Managing Director at BES said, “Ian not only has strong business acumen, but is also very personable with the skill to work well with and manage people, at the same time. We are delighted to have Ian as an integral part of BES.”

Ian Bickerton, Director of Rehab at BES said, “The opportunity to join BES, one of healthcare’s most established and revered companies in the role of Director of Rehab is an honour, and extremely exciting. BES has for decades set the standard with its professionalism and business integrity, providing customer service second to none. It was obvious from day one that my new colleagues at BES are a knowledgeable, customer focused, and a principled team. With a unique portfolio of world leading brands, BES offers outstanding clinical solutions to address the equipment requirements of individuals with complex needs. Tasked with the mission to help progress and expand the company into new markets is exhilarating and an opportunity I’m going to relish.”